GrowdoneASO

Zerodha Kite ASO score: 65/100

Zerodha Kite scores 65/100 on Growdone's ASO audit of its Google Play listing in India (checked 25 October 2026). Its strongest area is creatives (100/100) and its weakest is keyword coverage (13/100). We found 9 things to improve; the top 3 are below.

Google Play · Last checked 25 October 2026 · Refreshed monthly

Google Play·🇮🇳 India·Finance

Zerodha Kite - Trade & Invest

Open a demat account. Trade stocks, ETFs, IPOs, F&O, commodities and bonds.

Zerodha Broking Limited · ★ 4.4 (394,299)

65
out of 100

ASO score

Score by area

21 of 23 checks could run on public store data.

Metadata

72

Keyword coverage

13

Creatives

100

Ratings & reviews

91

Localisation & freshness

63

Top fixes for this listing

The first fixes from the free report, in order of impact.

  1. 1

    Top keyword "traders" is not in the title

    Fixhigh impact · medium effort

    What we saw: "traders" is the highest-volume relevant term we found (volume 79/100, estimated).

    What to do: Add "traders" to the title; the title carries the most ranking weight.

  2. 2

    9 keyword gaps where competitors rank top 10 and you are absent

    Fixhigh impact · medium effort

    What we saw: Gaps: traders, open demat, stocks etfs, ipo, mtf, etfs…

    What to do: Work the top 3 gap terms into title/subtitle; the rest into the description (Play) or keyword field (iOS).

  3. 3

    Words repeated across title and short description

    Improvemedium impact · low effort

    What we saw: Repeated: trade. Each field is indexed once; repeating a word spends characters without adding reach.

    What to do: Remove the repeated words from the short description and spend the characters on gap keywords.

6 more fixes in the full report(3 high impact)

  • Developer replies to 23% of recent reviews
  • Ranks top 10 for 9% of high-volume terms
  • Top-10 coverage trails the competitor median (3 vs 8)
  • "traders" density in description is 0.2%
  • Visible for 9 of 26 tracked terms
  • Last updated 61 days ago

Is this your app, or one like it? Run a free audit of your own listing

Top keywords

The 5 most searched terms we checked, and where this app ranks (top 30 results).

traders

In its description · demand 79/100 · difficulty 13/100

Estimated30+

open demat

In its description · demand 61/100 · difficulty 10/100

Estimated30+

trade investment

Not in its listing text · demand 61/100 · difficulty 10/100

Estimated#7

open demat account

In its description · demand 61/100 · difficulty 10/100

Estimated#28

trade invest connect

Not in its listing text · demand 61/100 · difficulty 10/100

Estimated#27

21 more keywords, with ranks and gaps, are in the full report.

Apps it competes with in search

Apps that rank for the same searches.

Reviews

From the 200 most recent public reviews.

23%

Replied to by the developer

28%

1–2 star reviews

19%

Reviews about bugs

What this listing gets right

  • Title uses 29 of 30 characters
  • Short description uses 75 of 80 characters
  • Title contains a descriptive keyword, not just the brand
  • Description is 3,712 characters
  • Opening lines lead with a key search term
  • 7 screenshots (max 8)
  • Preview video present
  • Icon present
  • Average rating 4.42 from 394,299 ratings
  • Rating volume is 85% of the competitor median
  • 19% of 1–2 star reviews mention bugs or crashes
  • Release notes present

Checked 25 October 2026 from the public store listing. Scores are rule-based and repeatable: the same listing always gets the same score.

Is this your app?

Claim this page to get a verified mark, and show your score on your website or README:

Zerodha Kite Growdone ASO score: 65/100
<a href="https://growdone.com/apps/android/com.zerodha.kite3"><img src="https://growdone.com/badge/android/com.zerodha.kite3.svg" alt="Zerodha Kite Growdone ASO score: 65/100" height="20"></a>
Claim this page

Want this report for your own app?

Paste your App Store or Google Play link. In about a minute you get your score, your 3 biggest wins and the searches competitors win. Free, no card.

Try:

Growdone ASO is not affiliated with Zerodha Broking Limited. This page uses only facts from the public Google Play listing (store page). App names and icons belong to their owners. Are you the developer? Claim this page or ask us to remove it.