Chime® ASO score: 76/100
Chime® scores 76/100 on Growdone's ASO audit of its App Store listing in the US (checked 25 October 2026). Its strongest area is ratings & reviews (100/100) and its weakest is localisation & freshness (57/100). We found 6 things to improve; the top 3 are below.
App Store · Last checked 25 October 2026 · Refreshed monthly
Chime® – Mobile Banking
Credit, Cash back, Savings
Chime Financial, Inc. · ★ 4.8 (1,632,551)
ASO score
Score by area
21 of 22 checks could run on public store data.
Metadata
82
Keyword coverage
58
Creatives
83
Ratings & reviews
100
Localisation & freshness
57
Top fixes for this listing
The first fixes from the free report, in order of impact.
- 1
Title uses 23 of 30 characters
Improvehigh impact · low effortWhat we saw: "Chime® – Mobile Banking" (23 chars). The title is the strongest ranking field in both stores.
What to do: Use the remaining 7 characters for your top keyword, e.g. "Brand: keyword phrase".
- 2
Ranks top 10 for 9% of high-volume terms
Fixhigh impact · high effortWhat we saw: 1 of 11 highest-volume terms rank in the top 10.
What to do: Target the gap keywords below: add them to indexed fields and build downloads velocity on them.
- 3
3 keyword gaps where competitors rank top 10 and you are absent
Improvehigh impact · medium effortWhat we saw: Gaps: cash back rewards, cash back, save
What to do: Work the top 3 gap terms into title/subtitle; the rest into the description (Play) or keyword field (iOS).
3 more fixes in the full report
- Localised in 1 language
- Description is 156 characters
- No preview video
Is this your app, or one like it? Run a free audit of your own listing
Top keywords
The 5 most searched terms we checked, and where this app ranks (top 99 results).
banking
In its title, description · demand 100/100 · difficulty 85/100
credit cash
In its subtitle · demand 78/100 · difficulty 60/100
cash back rewards
Not in its listing text · demand 78/100 · difficulty 60/100
banking cash advance
Not in its listing text · demand 78/100 · difficulty 58/100
credit cash advance
Not in its listing text · demand 77/100 · difficulty 56/100
21 more keywords, with ranks and gaps, are in the full report.
Apps it competes with in search
Apps that rank for the same searches.

Ibotta: Save & Earn Cash Back
Ibotta, Inc. · ★ 4.8

Upside: Gas & Food Cash Back
Upside Services Inc · ★ 4.8

Dave: Credit, Cash & Money App
Dave, Inc · ★ 4.8

Tilt: Cash Advance & Credit
Tilt Finance, Inc. · ★ 4.8

Credit Genie: Get Cash Advance
Credit Genie · ★ 4.8
Reviews
From the 200 most recent public reviews.
0%
Replied to by the developer
30%
1–2 star reviews
2%
Reviews about bugs
What this listing gets right
- Subtitle uses 26 of 30 characters
- No wasted words across title and subtitle
- Top keyword "banking" is in the title
- Title contains a descriptive keyword, not just the brand
- Opening lines lead with a key search term
- No guideline-risky terms in title or subtitle
- Visible for 14 of 26 tracked terms
- Top-10 coverage matches or beats the competitor median (5 vs 3)
- 8 screenshots (max 10)
- Icon present
- Average rating 4.83 from 1,632,551 ratings
- Rating volume at or above competitor median
- 2% of 1–2 star reviews mention bugs or crashes
- Last updated 5 days ago
- Release notes present
Checked 25 October 2026 from the public store listing. Scores are rule-based and repeatable: the same listing always gets the same score.
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Growdone ASO is not affiliated with Chime Financial, Inc.. This page uses only facts from the public App Store listing (store page). App names and icons belong to their owners. Are you the developer? Claim this page or ask us to remove it.