CRED ASO score: 83/100

CRED scores 83/100 on Growdone's ASO audit of its Google Play listing in India (checked 25 October 2026). Its strongest area is ratings & reviews (100/100) and its weakest is keyword coverage (63/100). We found 6 things to improve; the top 3 are below.

Google Play · Last checked 25 October 2026 · Refreshed monthly

Google Play·🇮🇳 India·Finance

CRED: Credit Cards, Bills, UPI

earn rewards on credit card & UPI transactions, money transfers & bill payments

Dreamplug Technologies Private Limited · ★ 4.8 (2,998,438)

83
out of 100

ASO score

Score by area

21 of 23 checks could run on public store data.

Metadata

84

Keyword coverage

63

Creatives

83

Ratings & reviews

100

Localisation & freshness

100

Top fixes for this listing

The first fixes from the free report, in order of impact.

  1. 1

    Words repeated across title and short description

    Fixmedium impact · low effort

    What we saw: Repeated: credit, upi. Each field is indexed once; repeating a word spends characters without adding reach.

    What to do: Remove the repeated words from the short description and spend the characters on gap keywords.

  2. 2

    Opening lines do not mention a key search term

    Improvemedium impact · low effort

    What we saw: First lines: "CRED is a members-only app for all payment experiences. trusted by over 1.4Cr+ creditworthy members, CRED rewards you for every good financi…"

    What to do: Rewrite the first 3 lines (visible before 'more') to state the outcome using your top 2 keywords.

  3. 3

    3 keyword gaps where competitors rank top 10 and you are absent

    Improvehigh impact · medium effort

    What we saw: Gaps: bills upi, upi lite, transactions

    What to do: Work the top 3 gap terms into title/subtitle; the rest into the description (Play) or keyword field (iOS).

3 more fixes in the full report(2 high impact)

  • Ranks top 10 for 42% of high-volume terms
  • Visible for 13 of 29 tracked terms
  • No preview video

Is this your app, or one like it? Run a free audit of your own listing

Top keywords

The 5 most searched terms we checked, and where this app ranks (top 30 results).

upi

In its title, subtitle, description · demand 79/100 · difficulty 37/100

Estimated#17

credit

In its title, subtitle, description · demand 79/100 · difficulty 34/100

Estimated#1

credit card

In its subtitle, description · demand 61/100 · difficulty 22/100

Estimated#1

credit cards

In its title, description · demand 60/100 · difficulty 13/100

Estimated#1

bills upi

In its title · demand 60/100 · difficulty 10/100

Estimated19+

24 more keywords, with ranks and gaps, are in the full report.

Apps it competes with in search

Apps that rank for the same searches.

  • PayZapp UPI Wallet, Pixel Card

    HDFC Bank Limited · ★ 4.5

  • OneCard: Credit Card & UPI

    FPL Technologies · ★ 4.4

  • PhonePe UPI Payments, Loan App

    PhonePe · ★ 4.4

    See score
  • slice: UPI credit card & bank

    slice small finance bank · ★ 4.6

  • SBI Card: Manage Credit Card

    SBI Cards and Payment Services Limited · ★ 4.6

Reviews

From the 200 most recent public reviews.

41%

Replied to by the developer

35%

1–2 star reviews

4%

Reviews about bugs

What this listing gets right

  • Title uses 30 of 30 characters
  • Short description uses 79 of 80 characters
  • Top keyword "upi" is in the title
  • Title contains a descriptive keyword, not just the brand
  • Description is 3,880 characters
  • "upi" density in description is 1.6%
  • Top-10 coverage matches or beats the competitor median (9 vs 5)
  • 7 screenshots (max 8)
  • Icon present
  • Average rating 4.76 from 2,998,438 ratings
  • Rating volume at or above competitor median
  • 4% of 1–2 star reviews mention bugs or crashes
  • Developer replies to 41% of recent reviews
  • Last updated 5 days ago
  • Release notes present

Checked 25 October 2026 from the public store listing. Scores are rule-based and repeatable: the same listing always gets the same score.

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CRED Growdone ASO score: 83/100
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Growdone ASO is not affiliated with Dreamplug Technologies Private Limited. This page uses only facts from the public Google Play listing (store page). App names and icons belong to their owners. Are you the developer? Claim this page or ask us to remove it.