GrowdoneASO

MakeMyTrip ASO score: 82/100

MakeMyTrip scores 82/100 on Growdone's ASO audit of its Google Play listing in India (checked 26 October 2026). Its strongest area is creatives (100/100) and its weakest is metadata (59/100). We found 7 things to improve; the top 3 are below.

Google Play · Last checked 26 October 2026 · Refreshed monthly

Google Play·🇮🇳 India·Travel

MakeMyTrip: Hotel, Flight, Bus

Book Bus, Hotels, IRCTC Train Tickets, Cheap Flights & Cabs on MakeMyTrip

MakeMyTrip: Flight, Hotel, Bus, IRCTC Train Ticket · ★ 4.5 (2,255,176)

82
out of 100

ASO score

Score by area

21 of 23 checks could run on public store data.

Metadata

59

Keyword coverage

79

Creatives

100

Ratings & reviews

100

Localisation & freshness

100

Top fixes for this listing

The first fixes from the free report, in order of impact.

  1. 1

    Title is brand-only

    Fixhigh impact · low effort

    What we saw: Title words: makemytrip, hotel, flight, bus.

    What to do: Append what the app does after the brand, e.g. "NoteNest – Voice Notes".

  2. 2

    Words repeated across title and short description

    Fixmedium impact · low effort

    What we saw: Repeated: bus, makemytrip. Each field is indexed once; repeating a word spends characters without adding reach.

    What to do: Remove the repeated words from the short description and spend the characters on gap keywords.

  3. 3

    Opening lines do not mention a key search term

    Improvemedium impact · low effort

    What we saw: First lines: "Every Indian journey starts somewhere different - a bus stand at midnight, a hotel check-in desk, an airport gate, a railway platform. MakeM…"

    What to do: Rewrite the first 3 lines (visible before 'more') to state the outcome using your top 2 keywords.

4 more fixes in the full report(3 high impact)

  • Top keyword "hotels" is not in the title
  • 3 keyword gaps where competitors rank top 10 and you are absent
  • "hotels" density in description is 0.9%
  • Visible for 11 of 25 tracked terms

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Top keywords

The 5 most searched terms we checked, and where this app ranks (top 19 results).

hotels

In its subtitle, description · demand 79/100 · difficulty 28/100

Estimated#5

bookmyshow

Not in its listing text · demand 79/100 · difficulty 16/100

Estimated#8

books

Not in its listing text · demand 78/100 · difficulty 31/100

Estimated11+

hotels booking

Not in its listing text · demand 61/100 · difficulty 10/100

Estimated#1

hotels game

Not in its listing text · demand 61/100 · difficulty 10/100

Estimated30+

20 more keywords, with ranks and gaps, are in the full report.

Apps it competes with in search

Apps that rank for the same searches.

  • ixigo: Flight & Hotel Booking

    ixigo - IRCTC Authorised Partner, Flight Tickets · ★ 4.8

  • Skyscanner Flights Hotels Cars

    Skyscanner Ltd · ★ 4.7

  • Trip.com: Book Flights, Hotels

    Trip.com · ★ 4.6

  • Agoda: Cheap Flights & Hotels

    agoda.com · ★ 4.1

  • Goibibo: Hotel, Flight & Train

    Goibibo — Hotel, Flight, IRCTC Authorised Partner · ★ 4.6

Reviews

From the 200 most recent public reviews.

98%

Replied to by the developer

38%

1–2 star reviews

3%

Reviews about bugs

What this listing gets right

  • Title uses 30 of 30 characters
  • Short description uses 73 of 80 characters
  • Description is 3,901 characters
  • Ranks top 10 for 50% of high-volume terms
  • Top-10 coverage matches or beats the competitor median (10 vs 7)
  • 8 screenshots (max 8)
  • Preview video present
  • Icon present
  • Average rating 4.48 from 2,255,176 ratings
  • Rating volume at or above competitor median
  • 3% of 1–2 star reviews mention bugs or crashes
  • Developer replies to 98% of recent reviews
  • Last updated 9 days ago
  • Release notes present

Checked 26 October 2026 from the public store listing. Scores are rule-based and repeatable: the same listing always gets the same score.

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MakeMyTrip Growdone ASO score: 82/100
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Growdone ASO is not affiliated with MakeMyTrip: Flight, Hotel, Bus, IRCTC Train Ticket. This page uses only facts from the public Google Play listing (store page). App names and icons belong to their owners. Are you the developer? Claim this page or ask us to remove it.