Spotify ASO score: 88/100

Spotify scores 88/100 on Growdone's ASO audit of its Google Play listing in India (checked 27 October 2026). Its strongest area is keyword coverage (100/100) and its weakest is ratings & reviews (74/100). We found 5 things to improve; the top 3 are below.

Google Play · Last checked 27 October 2026 · Refreshed monthly

Google Play·🇮🇳 India·Music & audio

Spotify: Music and Podcasts

Listen to songs, play podcasts, create playlists and discover music you'll love

Spotify AB · ★ 4.2 (36,546,821)

88
out of 100

ASO score

Score by area

21 of 23 checks could run on public store data.

Metadata

84

Keyword coverage

100

Creatives

83

Ratings & reviews

74

Localisation & freshness

100

Top fixes for this listing

The first fixes from the free report, in order of impact.

  1. 1

    Words repeated across title and short description

    Fixmedium impact · low effort

    What we saw: Repeated: podcasts, music. Each field is indexed once; repeating a word spends characters without adding reach.

    What to do: Remove the repeated words from the short description and spend the characters on gap keywords.

  2. 2

    Developer replies to 14% of recent reviews

    Improvemedium impact · low effort

    What we saw: Play shows replies publicly; replying to negative reviews lifts updated ratings.

    What to do: Reply to every 1–3 star review within 48 hours with a fix or a workaround.

  3. 3

    "music" density in description is 4.3%

    Improvemedium impact · medium effort

    What we saw: Play rewards 2–3% density for the primary term; higher reads as stuffing, lower under-signals relevance.

    What to do: Reduce repetitions and vary with related phrases.

2 more fixes in the full report(1 high impact)

  • Average rating 4.18 from 36,546,821 ratings
  • No preview video

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Top keywords

The 5 most searched terms we checked, and where this app ranks (top 28 results).

music

In its title, subtitle, description · demand 79/100 · difficulty 40/100

Estimated#9

podcasts

In its title, subtitle, description · demand 78/100 · difficulty 22/100

Estimated#3

songs player

Not in its listing text · demand 61/100 · difficulty 10/100

Estimated#1

music downloader

In its description · demand 61/100 · difficulty 16/100

Estimated#5

music podcasts

In its description · demand 60/100 · difficulty 10/100

Estimated#1

21 more keywords, with ranks and gaps, are in the full report.

Apps it competes with in search

Apps that rank for the same searches.

Reviews

From the 200 most recent public reviews.

14%

Replied to by the developer

25%

1–2 star reviews

2%

Reviews about bugs

What this listing gets right

  • Title uses 27 of 30 characters
  • Short description uses 79 of 80 characters
  • Top keyword "music" is in the title
  • Title contains a descriptive keyword, not just the brand
  • Description is 3,195 characters
  • Opening lines lead with a key search term
  • Ranks top 10 for 82% of high-volume terms
  • Visible for 22 of 26 tracked terms
  • Top-10 coverage matches or beats the competitor median (17 vs 14)
  • No keyword gaps against competitors
  • 44 screenshots (max 8)
  • Icon present
  • Rating volume at or above competitor median
  • 2% of 1–2 star reviews mention bugs or crashes
  • Last updated 3 days ago
  • Release notes present

Checked 27 October 2026 from the public store listing. Scores are rule-based and repeatable: the same listing always gets the same score.

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Spotify Growdone ASO score: 88/100
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