GrowdoneASO

KFC India online ordering app ASO score: 59/100

KFC India online ordering app scores 59/100 on Growdone's ASO audit of its Google Play listing in India (checked 26 October 2026). Its strongest area is creatives (83/100) and its weakest is keyword coverage (13/100). We found 12 things to improve; the top 3 are below.

Google Play · Last checked 26 October 2026 · Refreshed monthly

Google Play·🇮🇳 India·Food & grocery

KFC India online ordering app

Order on the KFC App. Delivery|Dine in|Take Away.

Yum Brands Inc - KFC India Division · ★ 4.5 (320,205)

59
out of 100

ASO score

Score by area

21 of 23 checks could run on public store data.

Metadata

69

Keyword coverage

13

Creatives

83

Ratings & reviews

82

Localisation & freshness

63

Top fixes for this listing

The first fixes from the free report, in order of impact.

  1. 1

    Short description uses 49 of 80 characters

    Improvehigh impact · low effort

    What we saw: "Order on the KFC App. Delivery|Dine in|Take Away."

    What to do: Write a 80-character short description that states the outcome and includes 2–3 keywords not already in the title.

  2. 2

    Developer replies to 1% of recent reviews

    Fixmedium impact · low effort

    What we saw: Play shows replies publicly; replying to negative reviews lifts updated ratings.

    What to do: Reply to every 1–3 star review within 48 hours with a fix or a workaround.

  3. 3

    7 keyword gaps where competitors rank top 10 and you are absent

    Fixhigh impact · medium effort

    What we saw: Gaps: take away courier, dine in delivery, take away md, delivery, groceries, dine…

    What to do: Work the top 3 gap terms into title/subtitle; the rest into the description (Play) or keyword field (iOS).

9 more fixes in the full report(3 high impact)

  • Words repeated across title and short description
  • Opening lines do not mention a key search term
  • "ordering" density in description is 0.0%
  • Ranks top 10 for 17% of high-volume terms
  • Visible for 7 of 29 tracked terms
  • Description is 876 characters

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Top keywords

The 5 most searched terms we checked, and where this app ranks (top 30 results).

ordering

In its title · demand 79/100 · difficulty 13/100

Estimated#3

take away

In its subtitle · demand 61/100 · difficulty 28/100

Estimated#19

ordering app

In its title · demand 61/100 · difficulty 10/100

Estimated#20

order game

Not in its listing text · demand 61/100 · difficulty 10/100

Estimated30+

ordering game

Not in its listing text · demand 61/100 · difficulty 10/100

Estimated30+

24 more keywords, with ranks and gaps, are in the full report.

Apps it competes with in search

Apps that rank for the same searches.

Reviews

From the 200 most recent public reviews.

1%

Replied to by the developer

41%

1–2 star reviews

7%

Reviews about bugs

What this listing gets right

  • Title uses 29 of 30 characters
  • Top keyword "ordering" is in the title
  • Title contains a descriptive keyword, not just the brand
  • 6 screenshots (max 8)
  • Icon present
  • Average rating 4.51 from 320,205 ratings
  • Rating volume at or above competitor median
  • 7% of 1–2 star reviews mention bugs or crashes
  • Release notes present

Checked 26 October 2026 from the public store listing. Scores are rule-based and repeatable: the same listing always gets the same score.

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KFC India online ordering app Growdone ASO score: 59/100
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