Coursera ASO score: 82/100
Coursera scores 82/100 on Growdone's ASO audit of its Google Play listing in India (checked 26 October 2026). Its strongest area is localisation & freshness (100/100) and its weakest is metadata (68/100). We found 6 things to improve; the top 3 are below.
Google Play · Last checked 26 October 2026 · Refreshed monthly
Coursera: Grow your career
Courses, certificates, degrees
Coursera, Inc. · ★ 4.4 (308,462)
ASO score
Score by area
21 of 23 checks could run on public store data.
Metadata
68
Keyword coverage
92
Creatives
83
Ratings & reviews
82
Localisation & freshness
100
Top fixes for this listing
The first fixes from the free report, in order of impact.
- 1
Short description uses 30 of 80 characters
Fixhigh impact · low effortWhat we saw: "Courses, certificates, degrees"
What to do: Write a 80-character short description that states the outcome and includes 2–3 keywords not already in the title.
- 2
Title uses 26 of 30 characters
Improvehigh impact · low effortWhat we saw: "Coursera: Grow your career" (26 chars). The title is the strongest ranking field in both stores.
What to do: Use the remaining 4 characters for your top keyword, e.g. "Brand: keyword phrase".
- 3
Developer replies to 0% of recent reviews
Fixmedium impact · low effortWhat we saw: Play shows replies publicly; replying to negative reviews lifts updated ratings.
What to do: Reply to every 1–3 star review within 48 hours with a fix or a workaround.
3 more fixes in the full report(2 high impact)
- Top keyword "courses" is not in the title
- 1 keyword gaps where competitors rank top 10 and you are absent
- No preview video
Is this your app, or one like it? Run a free audit of your own listing
Top keywords
The 5 most searched terms we checked, and where this app ranks (top 29 results).
courses
In its subtitle, description · demand 79/100 · difficulty 22/100
grow your career
In its title, description · demand 60/100 · difficulty 13/100
courses diksha
Not in its listing text · demand 60/100 · difficulty 10/100
certificates
In its subtitle, description · demand 41/100 · difficulty 16/100
data
In its description · demand 41/100 · difficulty 34/100
12 more keywords, with ranks and gaps, are in the full report.
Apps it competes with in search
Apps that rank for the same searches.
Great Learning: Online Courses
Great Learning · ★ 4.4
edX online learning
edX LLC · ★ 4.6
UniAthena-Online Short Courses
UniAthena · ★ 4.0
Career Growth
Education Brown Media
Career Groww
Career Groww · ★ 5.0
Reviews
From the 200 most recent public reviews.
0%
Replied to by the developer
36%
1–2 star reviews
6%
Reviews about bugs
What this listing gets right
- No wasted words across title and short description
- Title contains a descriptive keyword, not just the brand
- Description is 2,399 characters
- Opening lines lead with a key search term
- "courses" density in description is 1.8%
- Ranks top 10 for 57% of high-volume terms
- Visible for 9 of 17 tracked terms
- Top-10 coverage matches or beats the competitor median (8 vs 2)
- 7 screenshots (max 8)
- Icon present
- Average rating 4.40 from 308,462 ratings
- Rating volume at or above competitor median
- 6% of 1–2 star reviews mention bugs or crashes
- Last updated 2 days ago
- Release notes present
Checked 26 October 2026 from the public store listing. Scores are rule-based and repeatable: the same listing always gets the same score.
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