GrowdoneASO

Zoom Workplace ASO score: 77/100

Zoom Workplace scores 77/100 on Growdone's ASO audit of its Google Play listing in India (checked 27 October 2026). Its strongest area is localisation & freshness (88/100) and its weakest is ratings & reviews (65/100). We found 8 things to improve; the top 3 are below.

Google Play · Last checked 27 October 2026 · Refreshed monthly

Google Play·🇮🇳 India·Productivity

Zoom Workplace

AI-native meetings, chat, phone, docs — all in one app

zoom.com · ★ 4.1 (4,595,091)

77
out of 100

ASO score

Score by area

21 of 23 checks could run on public store data.

Metadata

71

Keyword coverage

83

Creatives

83

Ratings & reviews

65

Localisation & freshness

88

Top fixes for this listing

The first fixes from the free report, in order of impact.

  1. 1

    Title uses 14 of 30 characters

    Fixhigh impact · low effort

    What we saw: "Zoom Workplace" (14 chars). The title is the strongest ranking field in both stores.

    What to do: Use the remaining 16 characters for your top keyword, e.g. "Brand: keyword phrase".

  2. 2

    Short description uses 54 of 80 characters

    Improvehigh impact · low effort

    What we saw: "AI-native meetings, chat, phone, docs — all in one app"

    What to do: Write a 80-character short description that states the outcome and includes 2–3 keywords not already in the title.

  3. 3

    Developer replies to 0% of recent reviews

    Fixmedium impact · low effort

    What we saw: Play shows replies publicly; replying to negative reviews lifts updated ratings.

    What to do: Reply to every 1–3 star review within 48 hours with a fix or a workaround.

5 more fixes in the full report(2 high impact)

  • "workplace" density in description is 1.2%
  • Ranks top 10 for 29% of high-volume terms
  • Average rating 4.14 from 4,595,091 ratings
  • Release notes missing or generic
  • No preview video

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Top keywords

The 5 most searched terms we checked, and where this app ranks (top 26 results).

workplace

In its title, description · demand 79/100 · difficulty 37/100

Estimated#1

chat phone

In its subtitle, description · demand 61/100 · difficulty 10/100

Estimated#22

ai chat phone

Not in its listing text · demand 61/100 · difficulty 10/100

Estimated30+

ai native

In its subtitle · demand 60/100 · difficulty 10/100

Estimated19+

meeting chat

Not in its listing text · demand 60/100 · difficulty 10/100

Estimated#2

11 more keywords, with ranks and gaps, are in the full report.

Apps it competes with in search

Apps that rank for the same searches.

  • Google Chat

    Google LLC · ★ 4.6

  • Zoom Workplace for Intune

    zoom.com · ★ 3.7

  • Zoho Workplace

    Zoho Corporation · ★ 4.6

  • Workplace from Meta

    Meta Platforms, Inc. · ★ 4.6

  • Citi Workplace

    Citibank N.A. · ★ 1.8

Reviews

From the 200 most recent public reviews.

0%

Replied to by the developer

23%

1–2 star reviews

4%

Reviews about bugs

What this listing gets right

  • No wasted words across title and short description
  • Top keyword "workplace" is in the title
  • Title contains a descriptive keyword, not just the brand
  • Description is 3,014 characters
  • Opening lines lead with a key search term
  • Visible for 9 of 16 tracked terms
  • Top-10 coverage matches or beats the competitor median (7 vs 1)
  • No keyword gaps against competitors
  • 15 screenshots (max 8)
  • Icon present
  • Rating volume at or above competitor median
  • 4% of 1–2 star reviews mention bugs or crashes
  • Last updated 36 days ago

Checked 27 October 2026 from the public store listing. Scores are rule-based and repeatable: the same listing always gets the same score.

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Zoom Workplace Growdone ASO score: 77/100
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