GrowdoneASO

Babbel ASO score: 88/100

Babbel scores 88/100 on Growdone's ASO audit of its App Store listing in the US (checked 25 October 2026). Its strongest area is ratings & reviews (100/100) and its weakest is keyword coverage (75/100). We found 4 things to improve; the top 3 are below.

App Store · Last checked 25 October 2026 · Refreshed monthly

App Store·🇺🇸 United States·Education

Babbel - Language Learning

Learn Spanish, French, German+

Babbel GmbH · ★ 4.7 (756,902)

88
out of 100

ASO score

Score by area

21 of 22 checks could run on public store data.

Metadata

91

Keyword coverage

75

Creatives

83

Ratings & reviews

100

Localisation & freshness

100

Top fixes for this listing

The first fixes from the free report, in order of impact.

  1. 1

    Title uses 26 of 30 characters

    Improvehigh impact · low effort

    What we saw: "Babbel - Language Learning" (26 chars). The title is the strongest ranking field in both stores.

    What to do: Use the remaining 4 characters for your top keyword, e.g. "Brand: keyword phrase".

  2. 2

    3 keyword gaps where competitors rank top 10 and you are absent

    Improvehigh impact · medium effort

    What we saw: Gaps: language learning playlingo, language lab, japanese

    What to do: Work the top 3 gap terms into title/subtitle; the rest into the description (Play) or keyword field (iOS).

  3. 3

    Ranks top 10 for 43% of high-volume terms

    Improvehigh impact · high effort

    What we saw: 6 of 14 highest-volume terms rank in the top 10.

    What to do: Target the gap keywords below: add them to indexed fields and build downloads velocity on them.

1 more fix in the full report

  • No preview video

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Top keywords

The 5 most searched terms we checked, and where this app ranks (top 95 results).

language

In its title, description · demand 97/100 · difficulty 89/100

Verified#2

learning

In its title, description · demand 95/100 · difficulty 66/100

Verified#11

language learning

In its title, description · demand 78/100 · difficulty 86/100

Verified#2

learning languages

Not in its listing text · demand 78/100 · difficulty 58/100

Verified#3

learn spanish

In its subtitle · demand 76/100 · difficulty 64/100

Verified#2

29 more keywords, with ranks and gaps, are in the full report.

Apps it competes with in search

Apps that rank for the same searches.

  • Duolingo: Learn Languages

    Duolingo · ★ 4.7

    See score

  • Speak: Language Learning

    Speakeasy Labs · ★ 4.8

  • Airlearn - Language Learning

    UNACADEMY INC · ★ 4.8

  • Memrise: Language Learning App

    Memrise Limited · ★ 4.8

  • Pimsleur | Language Learning

    Simon & Schuster · ★ 4.7

Reviews

From the 200 most recent public reviews.

0%

Replied to by the developer

38%

1–2 star reviews

3%

Reviews about bugs

What this listing gets right

  • Subtitle uses 30 of 30 characters
  • No wasted words across title and subtitle
  • Top keyword "language" is in the title
  • Title contains a descriptive keyword, not just the brand
  • Description is 3,246 characters
  • Opening lines lead with a key search term
  • No guideline-risky terms in title or subtitle
  • Visible for 24 of 34 tracked terms
  • Top-10 coverage matches or beats the competitor median (11 vs 10)
  • 8 screenshots (max 10)
  • Icon present
  • Average rating 4.72 from 756,902 ratings
  • Rating volume at or above competitor median
  • 3% of 1–2 star reviews mention bugs or crashes
  • Last updated 1 days ago
  • Release notes present
  • Localised in 9 languages

Checked 25 October 2026 from the public store listing. Scores are rule-based and repeatable: the same listing always gets the same score.

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Babbel Growdone ASO score: 88/100
<a href="https://growdone.com/apps/ios/babbel-id829587759"><img src="https://growdone.com/badge/ios/829587759.svg" alt="Babbel Growdone ASO score: 88/100" height="20"></a>
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Growdone ASO is not affiliated with Babbel GmbH. This page uses only facts from the public App Store listing (store page). App names and icons belong to their owners. Are you the developer? Claim this page or ask us to remove it.