GrowdoneASO

Paramount+ ASO score: 59/100

Paramount+ scores 59/100 on Growdone's ASO audit of its App Store listing in the US (checked 25 October 2026). Its strongest area is ratings & reviews (100/100) and its weakest is keyword coverage (0/100). We found 8 things to improve; the top 3 are below.

App Store · Last checked 25 October 2026 · Refreshed monthly

App Store·🇺🇸 United States·Entertainment

Paramount+

Originals, Movies and Sports

CBS Interactive · ★ 4.6 (935,897)

59
out of 100

ASO score

Score by area

21 of 22 checks could run on public store data.

Metadata

73

Keyword coverage

0

Creatives

83

Ratings & reviews

100

Localisation & freshness

57

Top fixes for this listing

The first fixes from the free report, in order of impact.

  1. 1

    Title uses 10 of 30 characters

    Fixhigh impact · low effort

    What we saw: "Paramount+" (10 chars). The title is the strongest ranking field in both stores.

    What to do: Use the remaining 20 characters for your top keyword, e.g. "Brand: keyword phrase".

  2. 2

    7 keyword gaps where competitors rank top 10 and you are absent

    Fixhigh impact · medium effort

    What we saw: Gaps: originals, originals access, series, show, original, shows movies…

    What to do: Work the top 3 gap terms into title/subtitle; the rest into the description (Play) or keyword field (iOS).

  3. 3

    Top keyword "movies" is not in the title

    Improvehigh impact · medium effort

    What we saw: "movies" is the highest-volume relevant term we found (volume 99/100, estimated). It appears in the subtitle only.

    What to do: Add "movies" to the title; the title carries the most ranking weight.

5 more fixes in the full report(3 high impact)

  • Ranks top 10 for 0% of high-volume terms
  • Visible for 4 of 28 tracked terms
  • Top-10 coverage trails the competitor median (0 vs 4)
  • Localised in 1 language
  • No preview video

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Top keywords

The 5 most searched terms we checked, and where this app ranks (top 94 results).

movies

In its subtitle, description · demand 99/100 · difficulty 86/100

Verified#26

sports

In its subtitle, description · demand 98/100 · difficulty 93/100

Verified93+

sportsbook

Not in its listing text · demand 98/100 · difficulty 87/100

Verified80+

originals

In its subtitle, description · demand 89/100 · difficulty 58/100

Verified73+

originals access

Not in its listing text · demand 72/100 · difficulty 45/100

Verified60+

23 more keywords, with ranks and gaps, are in the full report.

Apps it competes with in search

Apps that rank for the same searches.

Reviews

From the 200 most recent public reviews.

0%

Replied to by the developer

51%

1–2 star reviews

10%

Reviews about bugs

What this listing gets right

  • Subtitle uses 28 of 30 characters
  • No wasted words across title and subtitle
  • Title contains a descriptive keyword, not just the brand
  • Description is 3,057 characters
  • Opening lines lead with a key search term
  • No guideline-risky terms in title or subtitle
  • 7 screenshots (max 10)
  • Icon present
  • Average rating 4.63 from 935,897 ratings
  • Rating volume is 73% of the competitor median
  • 10% of 1–2 star reviews mention bugs or crashes
  • Last updated 3 days ago
  • Release notes present

Checked 25 October 2026 from the public store listing. Scores are rule-based and repeatable: the same listing always gets the same score.

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Paramount+ Growdone ASO score: 59/100
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