Prime Video ASO score: 74/100

Prime Video scores 74/100 on Growdone's ASO audit of its Google Play listing in India (checked 27 October 2026). Its strongest area is localisation & freshness (100/100) and its weakest is metadata (57/100). We found 9 things to improve; the top 3 are below.

Google Play · Last checked 27 October 2026 · Refreshed monthly

Google Play·🇮🇳 India·Entertainment

Prime Video

Watch movies, TV shows, live programming, and sports

Amazon Mobile LLC · ★ 4.2 (5,761,093)

74
out of 100

ASO score

Score by area

21 of 23 checks could run on public store data.

Metadata

57

Keyword coverage

83

Creatives

83

Ratings & reviews

65

Localisation & freshness

100

Top fixes for this listing

The first fixes from the free report, in order of impact.

  1. 1

    Title uses 11 of 30 characters

    Fixhigh impact · low effort

    What we saw: "Prime Video" (11 chars). The title is the strongest ranking field in both stores.

    What to do: Use the remaining 19 characters for your top keyword, e.g. "Brand: keyword phrase".

  2. 2

    Short description uses 52 of 80 characters

    Improvehigh impact · low effort

    What we saw: "Watch movies, TV shows, live programming, and sports"

    What to do: Write a 80-character short description that states the outcome and includes 2–3 keywords not already in the title.

  3. 3

    Developer replies to 0% of recent reviews

    Fixmedium impact · low effort

    What we saw: Play shows replies publicly; replying to negative reviews lifts updated ratings.

    What to do: Reply to every 1–3 star review within 48 hours with a fix or a workaround.

6 more fixes in the full report(3 high impact)

  • 4 keyword gaps where competitors rank top 10 and you are absent
  • Top keyword "tv shows" is not in the title
  • Description is 891 characters
  • "tv shows" density in description is 4.1%
  • Average rating 4.15 from 5,761,093 ratings
  • No preview video

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Top keywords

The 5 most searched terms we checked, and where this app ranks (top 30 results).

tv shows

In its subtitle, description · demand 61/100 · difficulty 13/100

Estimated#10

movies tv

In its subtitle, description · demand 61/100 · difficulty 10/100

Estimated#4

watch movies

In its subtitle, description · demand 61/100 · difficulty 13/100

Estimated#3

movies tv shows

In its subtitle, description · demand 61/100 · difficulty 10/100

Estimated#6

watch movies together

Not in its listing text · demand 61/100 · difficulty 16/100

Estimated#13

18 more keywords, with ranks and gaps, are in the full report.

Apps it competes with in search

Apps that rank for the same searches.

Reviews

From the 200 most recent public reviews.

0%

Replied to by the developer

57%

1–2 star reviews

10%

Reviews about bugs

What this listing gets right

  • No wasted words across title and short description
  • Title contains a descriptive keyword, not just the brand
  • Opening lines lead with a key search term
  • Ranks top 10 for 90% of high-volume terms
  • Visible for 13 of 23 tracked terms
  • Top-10 coverage matches or beats the competitor median (11 vs 10)
  • 23 screenshots (max 8)
  • Icon present
  • Rating volume at or above competitor median
  • 10% of 1–2 star reviews mention bugs or crashes
  • Last updated 3 days ago
  • Release notes present

Checked 27 October 2026 from the public store listing. Scores are rule-based and repeatable: the same listing always gets the same score.

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Prime Video Growdone ASO score: 74/100
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