Hulu ASO score: 90/100

Hulu scores 90/100 on Growdone's ASO audit of its App Store listing in the US (checked 25 October 2026). Its strongest area is metadata (100/100) and its weakest is localisation & freshness (57/100). We found 3 things to improve; the top 3 are below.

App Store · Last checked 25 October 2026 · Refreshed monthly

App Store·🇺🇸 United States·Entertainment

Hulu: Stream TV shows & movies

Watch films & download series

Hulu, LLC · ★ 4.6 (1,429,936)

90
out of 100

ASO score

Score by area

21 of 22 checks could run on public store data.

Metadata

100

Keyword coverage

92

Creatives

83

Ratings & reviews

100

Localisation & freshness

57

Top fixes for this listing

The first fixes from the free report, in order of impact.

  1. 1

    2 keyword gaps where competitors rank top 10 and you are absent

    Improvehigh impact · medium effort

    What we saw: Gaps: films, channels

    What to do: Work the top 3 gap terms into title/subtitle; the rest into the description (Play) or keyword field (iOS).

  2. 2

    Localised in 1 language

    Fixmedium impact · medium effort

    What we saw: Languages from the App Store listing: EN. Each storefront indexes its own localised metadata.

    What to do: Add App Store listings for the top 5 storefronts in your category; metadata-only localisation needs no app changes.

  3. 3

    No preview video

    Improvemedium impact · high effort

    What we saw: App previews typically lift conversion by 10–20% for utility and productivity apps.

    What to do: Record a 15–30 second preview showing the core action within the first 3 seconds.

Top keywords

The 5 most searched terms we checked, and where this app ranks (top 95 results).

tv shows

In its title, description · demand 79/100 · difficulty 79/100

Verified#7

abc tv shows

Not in its listing text · demand 76/100 · difficulty 55/100

Verified#3

stream tv

In its title · demand 74/100 · difficulty 51/100

Verified#18

breezeline stream tv

Not in its listing text · demand 74/100 · difficulty 51/100

Verified85+

cloud stream tv

Not in its listing text · demand 72/100 · difficulty 41/100

Verified86+

20 more keywords, with ranks and gaps, are in the full report.

Apps it competes with in search

Apps that rank for the same searches.

Reviews

From the 200 most recent public reviews.

0%

Replied to by the developer

85%

1–2 star reviews

12%

Reviews about bugs

What this listing gets right

  • Title uses 30 of 30 characters
  • Subtitle uses 29 of 30 characters
  • No wasted words across title and subtitle
  • Top keyword "tv shows" is in the title
  • Title contains a descriptive keyword, not just the brand
  • Description is 3,914 characters
  • Opening lines lead with a key search term
  • No guideline-risky terms in title or subtitle
  • Ranks top 10 for 50% of high-volume terms
  • Visible for 14 of 25 tracked terms
  • Top-10 coverage matches or beats the competitor median (5 vs 5)
  • 6 screenshots (max 10)
  • Icon present
  • Average rating 4.57 from 1,429,936 ratings
  • Rating volume at or above competitor median
  • 12% of 1–2 star reviews mention bugs or crashes
  • Last updated 11 days ago
  • Release notes present

Checked 25 October 2026 from the public store listing. Scores are rule-based and repeatable: the same listing always gets the same score.

Is this your app?

Claim this page to get a verified mark, and show your score on your website or README:

Hulu Growdone ASO score: 90/100
<a href="https://growdone.com/apps/ios/hulu-id376510438"><img src="https://growdone.com/badge/ios/376510438.svg" alt="Hulu Growdone ASO score: 90/100" height="20"></a>
Claim this page

Want this report for your own app?

Paste your App Store or Google Play link. In about a minute you get your score, your 3 biggest wins and the searches competitors win. Free, no card.

Try:

Growdone ASO is not affiliated with Hulu, LLC. This page uses only facts from the public App Store listing (store page). App names and icons belong to their owners. Are you the developer? Claim this page or ask us to remove it.